We are independent & ad-supported. We may earn a commission for purchases made through our links.
Advertiser Disclosure
Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.
How We Make Money
We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently of our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

What are Typographers?

By G. Wiesen
Updated Mar 02, 2024
Our promise to you
Practical Adult Insights is dedicated to creating trustworthy, high-quality content that always prioritizes transparency, integrity, and inclusivity above all else. Our ensure that our content creation and review process includes rigorous fact-checking, evidence-based, and continual updates to ensure accuracy and reliability.

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

Editorial Standards

At Practical Adult Insights, we are committed to creating content that you can trust. Our editorial process is designed to ensure that every piece of content we publish is accurate, reliable, and informative.

Our team of experienced writers and editors follows a strict set of guidelines to ensure the highest quality content. We conduct thorough research, fact-check all information, and rely on credible sources to back up our claims. Our content is reviewed by subject-matter experts to ensure accuracy and clarity.

We believe in transparency and maintain editorial independence from our advertisers. Our team does not receive direct compensation from advertisers, allowing us to create unbiased content that prioritizes your interests.

Typographers are graphic designers who are principally concerned with the selection and arrangement of letters and words on a printed page. While a typographer could be used or consulted for the best arrangement of words on an Internet website, this is usually handled by a webpage designer and typography is typically reserved for printed works such as newspapers and magazines. A typographer will usually have an excellent understanding of general graphic design elements such as shape, form, function, and color, as well as specific knowledge regarding fonts and type.

Modern typographers are, in many respects, direct descendants of typesetters who worked with the first printing presses by physically arranging the letters on the press for the best resultant layout on the printed page. The process is still referred to as typesetting, though it usually involves working in document creation and publishing software on a computer, rather than moving letter blocks around on a large metal press. Though the tools and techniques may have changed, typographers are still responsible for many of the same duties and ultimately are usually the people who actually make a printed page look the way it does.

Two of the most important and fundamental understandings for typographers are comprehension of spatial relationships between images and words on a page and a deep knowledge of different fonts and typefaces. Whether considering a page from a newspaper or a magazine, space on the page is limited and most publishers want to get as much information onto a page as possible. It is up to the typographers to ensure that that information gets onto the page in a way that is clear, understandable, and uses the visual space as effectively as possible.

The order of words and images can be very important in this process. For languages that are read from left to right across a page, it is important to have the images and captions arranged in a way that naturally flows and makes strong visual sense for a reader. Languages that are read from right to left have the same concerns. Typographers typically consider how a reader will approach a magazine or newspaper page and how the eye naturally moves through the content and space of the page.

Most typographers also need to know about and understand many different typefaces and fonts. Different letter shapes and sizes can actually affect a reader in different ways. Fonts that are strong, bold, or in other ways commanding can subconsciously create trust and a sense of authority in a reader regarding what is on the page. The typographer is responsible for the words on the page visually creating a certain impression in the reader before they are even read, and font and typeface selection can be vital in that process.

Practical Adult Insights is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.
Discussion Comments
Practical Adult Insights, in your inbox

Our latest articles, guides, and more, delivered daily.

Practical Adult Insights, in your inbox

Our latest articles, guides, and more, delivered daily.